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Marketing research/

Main Author: Aaker, David A.
Other Authors: Day, George S.
Format: Book
Language:English
Published: New York: Wiley, c1990
Edition:4th ed.
Subjects:
Marketing research
Physical Description:xiv, 739 σ.
Bibliography:Περιλαμβάνει βιβλιογραφίες και ευρετήριο
ISBN:0471613517

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