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050303s1999----gr er 000 0 Eng-d |
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|a 1841120634
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|a GR-AtNTU
|b gre
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|2 22
|a 658.8 MOO
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100 |
1 |
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|a Moore, Geoffrey A
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245 |
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|a Crossing the chasm /
|c Geoffrey A. Moore ; ; foreword by Regis McKenna
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250 |
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|a 2nd ed.
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260 |
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|a Oxford:
|b Capstone Publishing,
|c c1999
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300 |
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|a xxi, 211p. :
|b ill. ;
|c 23 cm
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500 |
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|a Reprinted 2000 (twice), 2001 (twice), 2002.
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504 |
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|a Includes index.
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650 |
1 |
0 |
|a Selling
|x High technology
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650 |
1 |
0 |
|a High technology
|x Marketing
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650 |
1 |
0 |
|a Technological innovations
|x Marketing
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700 |
1 |
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|a McKenna, Regis
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952 |
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|a GR-AtNTU
|b 59cc16706c5ad13446f6b8dd
|c 998a
|d 945l
|e 658.8 MOO
|t 1
|x m
|z Books
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