Stakeholder relationship management : a maturity model for organisational implementation /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Farnham, Surrey :
Gower,
c2009.
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| Subjects: |
Table of Contents:
- Why stakeholders matter
- Who can be stakeholders?
- The right stakeholders
- Mapping stakeholders
- Measuring stakeholder attitude
- Monitoring the engagement
- Effective implementation
- Defining organisational readiness
- Implementation guidelines.