Managing creativity and innovation : managing creativity and innovation.
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Boston, Mass. :
Harvard Business School Press,
c2003.
|
| Subjects: |
Table of Contents:
- Types of innovation : several types on many fronts
- The S-curve : a concept and and its lessons
- Idea generation : opening the genie's bottle
- Recognizing opportunities : don't let the good ones slip by
- Moving innovation to market : will it fly?
- Creativity and creative groups : two keys to innovation
- Enhancing creativity : enriching the organization and workplace
- What leaders must do : making a difference.