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01158nam a2200241 a 4500 |
| 001 |
547472 |
| 005 |
20171111230012.0 |
| 008 |
050922s2006 nju 001 0 eng |
| 020 |
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|a 047174719X (cloth)
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| 040 |
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|a DLC
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| 050 |
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|a TK5105.8884
|b .S26 2006
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| 082 |
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|2 22
|a 659.2
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| 100 |
1 |
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|a Scoble, Robert,
|d 1965-
|
| 245 |
1 |
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|a Naked conversations :
|b how blogs are changing the way businesses talk with customers /
|c Robert Scoble and Shel Israel.
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| 260 |
1 |
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|a Hoboken, N.J. :
|b John Wiley,
|c c2006.
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| 300 |
1 |
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|a x, 251 p. ;
|c 24 cm.
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| 500 |
1 |
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|a Includes indexes.
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| 505 |
1 |
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|a Souls of the Borg -- Everything never changes -- Word of mouth on steroids -- Direct access -- Little companies, long reach -- Consultants who get it -- Survival of the publicists -- Blogs and national cultures -- Thorns in the roses -- Doing it wrong -- Doing it right -- How not to get dooced -- Blogging in a crisis -- Emerging technology -- The conversational era.
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| 650 |
1 |
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|a Blogs
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| 650 |
1 |
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|a Business communication
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| 650 |
1 |
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|a Internet
|x Social aspects
|
| 700 |
1 |
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|a Israel, Shel,
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| 952 |
|
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|a GrThPMO
|b 59b00f8e6c5ad17d7e5abf7e
|c 952a
|d 9528
|e TK5105.8884.S26 2006
|t 7
|x m
|z Books
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