Return on ideas : a practical guide to making innovation pay /

Main Author: Nichols, David, 1967-
Format: Book
Language:English
Published: Chichester, England : John Wiley & Sons, c2007.
Subjects:
Item Description:"A Brandgym book"--Cover.
Includes index.
Physical Description:xvi, 261 p. : ill. ; 24 cm.
ISBN:9780470028575 (cloth)