International marketing /

Main Author: Cateora, Philip R.
Other Authors: Graham, John L.
Format: Book
Language:English
Published: Boston, Mass. : McGraw-Hill/Irwin, c2007.
Edition:13th ed.
Subjects:
Item Description:Includes index.
Physical Description:xxxii, 702 p. : col. ill., col. maps ; 29 cm.
ISBN:0073080063 (alk. paper)
9780073080062 (International ed.)
0071274722 (International ed.)