The advertising controversy : evidence on the economic effects of advertising /
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Boston, Mass. :
Auburn House Pub. Co.,
c1981.
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Subjects: |
Physical Description: | xxi, 226 p. : ill. ; 24 cm. |
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Bibliography: | Includes bibliographical references (p. 201-217) and index. |
ISBN: | 086569057X |