International marketing /

Main Author: Cateora, Philip R.
Other Authors: Graham, John L.
Format: Book
Language:English
Published: Boston, MA : Irwin/McGraw-Hill, c1999.
Edition:10th ed.
Subjects:
Item Description:Includes index.
Physical Description:xxv, 721 p. : ill. (some col.) ; 29 cm.
ISBN:0256259828
0073661325 (Business Week ed.)