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Marketing and the behavioral s...
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Marketing and the behavioral sciences : selected readings.
Other Authors:
Bliss, Perry
Format:
Book
Language:
English
Published:
Boston :
Allyn and Bacon,
1967.
Edition:
2nd ed.
Subjects:
Marketing
Holdings
Description
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Physical Description:
x, 614 p. : ill. ; 22 cm.
Bibliography:
Includes bibliographical references.
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