Description: Marketing in travel and tourism /

Main Author:	Middleton, Victor T. C.
Format:	Book
Language:	English
Published:	Oxford ; Boston : Butterworth-Heinemann, 1994.
Edition:	2nd ed.
Subjects:	Tourism > Marketing

Physical Description:	xii, 393 p. : ill. ; 25 cm.
Bibliography:	Includes bibliographical references (p. [377]-381) and index.
ISBN:	0750609737