Services marketing : text and cases /

Main Author: Baron, Steve.
Other Authors: Harris, Kim
Format: Book
Language:English
Published: London : Macmillan, 1995.
Subjects:
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001 497703
005 20171111225925.0
008 961022s1995 enka b 001 0 eng d
020 |a 0333618378 
050 1 4 |a HF5415.122  |b .B37 1995 
100 1 4 |a Baron, Steve. 
245 1 4 |a Services marketing :  |b text and cases /  |c Steve Baron and Kim Harris. 
260 1 4 |a London :  |b Macmillan,  |c 1995. 
300 1 4 |a xii, 254 p. :  |b ill. ;  |c 24 cm. 
504 1 4 |a Includes bibliographical references and index. 
650 1 4 |a Professions  |x Marketing 
650 1 4 |a Service industries  |x Marketing 
700 1 4 |a Harris, Kim 
952 |a GrThPMO  |b 59afe1316c5ad17d7e59f15a  |c 952a  |d 9528  |e HF5415.122.B37 1995  |t 7  |x m  |z Books