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00802nam a2200205 a 4500 |
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495972 |
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20171111225923.0 |
| 008 |
950601s1996 ctua b 001 0 eng |
| 020 |
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|a 0899309763 (hardcover : alk. paper)
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| 050 |
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|a HF5415.135
|b .S26 1996
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| 082 |
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|2 20
|a 658.8/02
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| 100 |
1 |
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|a Samli, A. Coskun
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| 245 |
1 |
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|a Information-driven marketing decisions :
|b development of strategic information systems /
|c A. Coskun Samli.
|
| 260 |
1 |
|
|a Westport, Conn. :
|b Quorum Books,
|c 1996.
|
| 300 |
1 |
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|a xx, 196 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
1 |
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|a Includes bibliographical references (p. [189]-192) and index.
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| 650 |
1 |
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|a Marketing
|x Decision making
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| 650 |
1 |
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|a Marketing research
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| 650 |
1 |
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|a Management information systems
|
| 952 |
|
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|a GrThPMO
|b 59afdf876c5ad17d7e59ea1c
|c 952a
|d 9528
|e HF5415.135.S26 1996
|t 7
|x m
|z Books
|
