Targeting for success : a guide to new techniques for measurement and analysis in database and direct response marketing /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
McGraw-Hill Book Co.,
c1993.
|
| Series: | McGraw-Hill marketing for professionals series
|
| Subjects: |
| Βιβλιοθήκη | Ταξιθετικός αριθμός | Αριθμός Αντιτύπων | Πληροφορίες | Κατάσταση |
|---|---|---|---|---|
| Πανεπιστήμιο Μακεδονίας | HF5415.126.O96 1993 | 1 | Προβολή | OPAC |