Guerrilla advertising : cost-effective techniques for small-business success /

Main Author: Levinson, Jay Conrad
Format: Book
Language:English
Published: Boston : Houghton Mifflin, 1994.
Subjects:
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001 488144
005 20171111225916.0
008 940126s1994 mau 000 0 eng
020 |a 0395687187 
050 |a HF5823  |b .L52 1994 
082 |2 20  |a 659.1 
100 1 |a Levinson, Jay Conrad 
245 1 |a Guerrilla advertising :  |b cost-effective techniques for small-business success /  |c Jay Conrad Levinson. 
260 1 |a Boston :  |b Houghton Mifflin,  |c 1994. 
300 1 |a xi, 283 p. ;  |c 23 cm. 
650 1 |a Advertising  |x Cost effectiveness. 
650 1 |a Small business  |x Management 
952 |a GrThPMO  |b 59afd7e86c5ad17d7e59c980  |c 952a  |d 9528  |e HF5823.L52 1994  |t 7  |x m  |z Books