Marketing logistics /

Main Author: Christopher, Martin
Corporate Author: Chartered Institute of Marketing
Other Authors: Peck, Helen
Format: Book
Language:English
Published: Oxford : Butterworth Heinemann on behalf of the Chartered Insttitute of Marketing, 1997.
Series:The marketing series. Professional development
Subjects:
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020 |a 0750622091 
050 |a HF5415.13  |b .C538 1997 
100 1 |a Christopher, Martin 
245 1 |a Marketing logistics /  |c Martin Christopher ; with case studycontributions by Helen Peck. 
260 1 |a Oxford :  |b Butterworth Heinemann on behalf of the Chartered Insttitute of Marketing,  |c 1997. 
300 1 |a viii, 162 p. :  |b ill. ;  |c 24 cm. 
490 1 |a The marketing series. Professional development 
500 1 |a "Published on behalf of the Chartered Institute of Marketing". 
504 1 |a Includes bibliographical references and index. 
650 1 |a Marketing  |x Management 
700 1 |a Peck, Helen 
710 2 |a Chartered Institute of Marketing 
952 |a GrThPMO  |b 59afd5176c5ad17d7e59bb28  |c 952a  |d 9528  |e -  |t 1  |x m  |z Books