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00747nam a2200193 a 4500 |
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484455 |
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20171111225912.0 |
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940225s1995 iluab b 001 0 eng |
020 |
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|a 0256125392
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050 |
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|a 0256173672 (annotated instructor's edition)
|b .C5275 1995
|a HF5415
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082 |
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|2 20
|a 658.8
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100 |
1 |
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|a Churchill, Gilbert A.
|
245 |
1 |
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|a Marketing :
|b creating value for customers /
|c Gilbert A. Churchill, Jr., J. Paul Peter.
|
260 |
1 |
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|a Burr Ridge, Ill. :
|b Irwin,
|c c1995.
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300 |
1 |
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|a xxxii, 703 p. :
|b col. ill., col. maps ;
|c 27 cm.
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504 |
1 |
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|a Includes bibliographical references (p. 655-674) and indexes.
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650 |
1 |
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|a Marketing
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700 |
1 |
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|a Peter, J. Paul.
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952 |
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|a GrThPMO
|b 59afd4f16c5ad17d7e59ba36
|c 952a
|d 9528
|e HF5415.C5275 1995
|t 7
|x m
|z Books
|