Research for marketing decisions /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
c1978.
|
| Edition: | 4th ed. |
| Subjects: |
| Item Description: | Includes index. |
|---|---|
| Physical Description: | xiii, 673 p. : ill. ; 24 cm. |
| Bibliography: | Bibliography: p. 645-658. |
| ISBN: | 0137741588 |