Cases for analysis in marketing /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Hinsdale, Ill. :
Dryden Press,
c1977.
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| Subjects: |
| Item Description: | "Designed to accompany either Contemporary marketing, second edition, or Foundations of marketing, both by Louis E. Bonne and David L. Kurtz." |
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| Physical Description: | xiii, 300 p. : ill. ; 24 cm. |
| ISBN: | 0030190169 |