Strategic market management /

Main Author: Aaker, David A.
Format: Book
Language:English
Published: New York : Wiley, c1992.
Edition:3rd ed.
Subjects:
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020 |a 047130588X 
100 1 |a Aaker, David A. 
245 1 |a Strategic market management /  |c David A. Aaker. 
250 1 |a 3rd ed. 
260 1 |a New York :  |b Wiley,  |c c1992. 
300 1 |a xvi, 394 p. :  |b fig. ;  |c 23 cm. 
504 1 |a Includes bibliographical references and index. 
650 1 |a Marketing  |x Management 
952 |a GrThPMO  |b 59afcf3e6c5ad17d7e599e49  |c 952a  |d 9528  |e HF5415.13.A23 1992  |t 7  |x m  |z Books