International marketing : an SME perspective /

Main Author: De Burca, Sean
Other Authors: Fletcher, Richard, Brown, Linden
Format: Book
Language:English
Published: Frenchs Forest, NSW : Prentice Hall, c2004.
Edition:2nd ed.
Subjects:
Physical Description:xxxii, 720 p. : ill. ; 26 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0273673238