Description: Consumer behavior /

Main Author:	Schiffman, Leon G.
Other Authors:	Kanuk, Leslie Lazar
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ : Pearson Prentice Hall, c2004.
Edition:	8th ed.
Subjects:	Consumer behavior Motivation research (Marketing)

Physical Description:	xxiv, 587, [67] p. : col. ill. ; 27 cm.
Bibliography:	Includes bibliographical references and indexes.
ISBN:	0130673358