Data mining techniques : for marketing, sales, and customer relationship management /

Main Author: Berry, Michael J. A.
Other Authors: Linoff, Gordon.
Format: Book
Language:English
Published: Indianapolis : Wiley, ©2004.
Edition:2nd ed.
Subjects:
Item Description:Includes index.
Physical Description:1 online resource (xxv, 643 pages) : illustrations, 1 map
ISBN:0764569074
9780764569074
9780471470649
0471470643