Table of Contents: The public relations writer's handbook :

Main Author:	Aronson, Merry.
Other Authors:	Spetner, Don., Amos, Carol.
Format:	Book
Language:	English
Published:	San Francisco, CA : Jossey-Bass, ©2007.
Edition:	2nd ed.
Subjects:	Public relations. Public relations > Authorship. Publicity. BUSINESS & ECONOMICS > Public Relations.

Table of Contents:

Chapter 14: PROGRAM WRITINGAppendix A: RESEARCH AND INTERVIEW TECHNIQUES; Appendix B: GRAMMAR REFERENCE; Glossary; References; Index.