The business environment /

Main Author: Palmer, Adrian
Other Authors: Hartley, Bob
Format: Book
Language:English
Published: London : McGraw-Hill Education, c2012.
Edition:7th ed.
Series:Higher education
Subjects:
Table of Contents:
  • Part 1 : Contexts : 1. What is the business environment? - - Part 2 : The macroenvironment : 2. The political environment - 3. The social and demographic environment - 4. The technological and information environment - 5. The ecological and social responsibilities of organizations - 6. The legal environment - - Part 3 : Firms : 7. Types of business organization - 8. Business relantionships and networks - 9. Managing and financing organizational growth - 10. People in organizations - - Part 4 : Markets : 11. the principles of market forces - 12. Distortions to market forces - 13. The national economic and financial environment - 14. The global business environment - - Part 5 : Bringing it together : environmental analysis : 15. The dynamic business environment - 16. Case studies.