The business environment /
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
London :
McGraw-Hill Education,
c2012.
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Edition: | 7th ed. |
Series: | Higher education
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Subjects: |
Table of Contents:
- Part 1 : Contexts : 1. What is the business environment? - - Part 2 : The macroenvironment : 2. The political environment - 3. The social and demographic environment - 4. The technological and information environment - 5. The ecological and social responsibilities of organizations - 6. The legal environment - - Part 3 : Firms : 7. Types of business organization - 8. Business relantionships and networks - 9. Managing and financing organizational growth - 10. People in organizations - - Part 4 : Markets : 11. the principles of market forces - 12. Distortions to market forces - 13. The national economic and financial environment - 14. The global business environment - - Part 5 : Bringing it together : environmental analysis : 15. The dynamic business environment - 16. Case studies.