Description: Marketing/

Corporate Author:	North-Holland
Other Authors:	Eliashberg, Jehoshua, Lilien, Gary L.,
Format:	Book
Language:	English
Published:	Amsterdam: North-Holland, c1993
Series:	Handbooks in operations research and management science v. 5
Subjects:	Marketing > Mathematical models Marketing > Management > Mathematical models Marketing research > Mathematical models Marketing Management Mathematical models Research Market studies

Item Description:	Includes bibliographical references and index
Physical Description:	xiv, 895 p. : ill. ; 25 cm
Bibliography:	Includes bibliographical references and index Περιλαμβάνει βιβλιογραφίες και ευρετήριο
ISBN:	0444889574