Hospitality marketing management /

Main Author: Reid, Robert D.
Other Authors: Bojanic, David C.
Format: Book
Language:English
Published: Hoboken, N.J. : Wiley, c2006.
Edition:4th ed.
Subjects:
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245 1 0 |a Hospitality marketing management /  |c Robert D. Reid, David C. Bojanic. 
250 1 0 |a 4th ed. 
260 1 0 |a Hoboken, N.J. :  |b Wiley,  |c c2006. 
300 1 0 |a xiv, 626 p. :  |b col. ill. ;  |c 29 cm. +  |e 1 Student Workbook (101 p.) 
500 1 0 |a Title booklet: Hospitality Marketing Management Stubent Workbook. 
504 1 0 |a Includes bibliographical references and index. 
650 1 0 |a Hospitality industry  |x Marketing. 
650 1 0 |a Food service  |x Marketing. 
650 1 0 |a Restaurants  |x Marketing. 
700 1 0 |a Bojanic, David C. 
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