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LEADER |
01756nam a2200385 a 4500 |
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1985958 |
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20171111235923.0 |
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021001s2000 enka ob 001 0 eng d |
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|a 0203991893
|q (electronic bk.)
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|a 9780203991893
|q (electronic bk.)
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|a 0415223237
|q (hb)
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|a 9780415223232
|q (hb)
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|a 9780415223249
|q (pb)
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|a 0415223245
|q (pb)
|z 0415223245
|q (pbk.)
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040 |
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|a VVN
|b eng
|e pn
|
050 |
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4 |
|a HF5822
|b .C76 2000eb
|
100 |
1 |
4 |
|a Cronin, Anne M.,
|d 1967-
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245 |
1 |
0 |
|a Advertising and consumer citizenship :
|b gender, images, and rights /
|c Anne M. Cronin.
|
260 |
1 |
0 |
|a London :
|b Routledge,
|c 2000.
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300 |
1 |
0 |
|a 1 online resource (x, 179 pages) :
|b illustrations.
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490 |
1 |
0 |
|a Transformations
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504 |
1 |
0 |
|a Includes bibliographical references and index.
|
505 |
0 |
0 |
|a Book Cover; Title; Contents; Plates; Series editors' preface; Acknowledgements; Introduction; 1 The individual, the citizen and the consumer; 2 Advertising knowledges; 3 Advertising, texts and textual strategies; 4 Branding vision; 5 Female visions; 6 Visual epistemologies and new consumer rights; Appendix; Notes; Bibliography; Index
|
650 |
0 |
0 |
|a Advertising
|x Psychological aspects.
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650 |
0 |
0 |
|a Consumer behavior.
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650 |
0 |
0 |
|a Sex role in advertising.
|
650 |
0 |
7 |
|a BUSINESS & ECONOMICS
|x Advertising & Promotion.
|
650 |
0 |
7 |
|a Advertising
|x Psychological aspects.
|
650 |
0 |
7 |
|a Consumer behavior.
|
650 |
0 |
7 |
|a Sex role in advertising.
|
650 |
0 |
4 |
|a Advertising -- Psychological aspects.
|
650 |
0 |
4 |
|a Consumer behavior.
|
650 |
0 |
4 |
|a Sex role in advertising.
|
952 |
|
|
|a GR-AtPPV
|b 59cccbba6c5ad13446091b26
|c 998a
|d 945l
|e 659.1042 CRO
|t 1
|x m
|z Books
|
952 |
|
|
|a CY-NiOUC
|b 5a04644b6c5ad14ac1eeaf99
|c 998a
|d 945l
|x m
|z Books
|