Description: Marketing:

Main Author:	Walters, Suzanne
Corporate Authors:	Neal-Schuman, Neal Schuman
Format:	Book
Language:	English
Published:	New York: Neal-Schuman Publishers, c1992
Series:	How-to-do-it manuals for libraries no. 20
Subjects:	Libraries > Public relations > Handbooks, manuals, etc. Libraries > Marketing > Handbooks, manuals, etc. Public relations > Libraries > Handbooks, manuals, etc. Libraries > Marketing

Physical Description:	vii, 102 σ. : εικ. ; 28 εκ.
Bibliography:	Περιέχει βιβλιογραφικές παραπομπές (σ. 99-100) και ευρετήριο Περιέχει βιβλιογραφία και ευρετήριο Includes bibliographical references (p. 99-100) and index.
ISBN:	1555700950