Description: Marketing management /

Main Author:	Kotler, Philip
Other Authors:	Keller, Kevin Lane,
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ : Pearson Prentice Hall, c2006.
Edition:	12th ed.
Subjects:	Marketing > Management

Physical Description:	xxxix, 733 [45] p. : col. ill. ; 28 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0131457578