Buzz : how to create it and win with it /
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| Format: | Book |
| Language: | English |
| Published: |
New York :
American Management Association,
©2007.
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| Online Access: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=191886 |
Table of Contents:
- Honesty comes first
- Finding your niche
- The power of my pen
- Crafting your vision
- How to engage the media
- Attracting loyal followers
- Why your gut rules every time
- Picking your fights, enforcing your rights
- Turning mistakes into opportunities
- Staying organized
- How to withstand public scrutiny
- Being open to change.