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01236nam a2200301 a 4500 |
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1904560 |
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20171111234740.0 |
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051219s2006 mau ob 001 0 eng c |
020 |
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|a 9780262257114
|q (electronic bk.)
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020 |
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|a 0262257114
|q (electronic bk.)
|z 0262201658
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040 |
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|a COO
|b eng
|e pn
|z 9780262201650
|
050 |
|
4 |
|a HF5415.32
|b .T95 2006
|
100 |
1 |
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|a Turow, Joseph.
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245 |
1 |
0 |
|a Niche envy :
|b marketing discrimination in the digital age /
|c Joseph Turow.
|
260 |
|
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|a Cambridge, Mass. :
|b MIT Press,
|c ©2006.
|
300 |
|
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|a 1 online resource (viii, 225 pages)
|
504 |
|
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|a Includes bibliographical references (pages 193-215) and index.
|
650 |
|
0 |
|a Consumer profiling.
|
650 |
|
0 |
|a Market segmentation.
|
650 |
|
0 |
|a Marketing
|x Technological innovations.
|
650 |
|
0 |
|a Customer services
|x Technological innovations.
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Marketing
|x Research.
|
650 |
|
7 |
|a Consumer profiling.
|
650 |
|
7 |
|a Customer services
|x Technological innovations.
|
650 |
|
7 |
|a Market segmentation.
|
650 |
|
7 |
|a Marketing
|x Technological innovations.
|
856 |
4 |
0 |
|u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=168455
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952 |
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|a CY-NiOUC
|b 5a0466686c5ad14ac1eeed25
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|