Building your eBay traffic the smart way : use froogle, datafeeds, cross-selling, advanced listing strategies, and more to boost your sales on the web's #1 auction site /

Main Author: Sinclair, Joseph T.
Format: Book
Language:English
Published: New York : American Management Association, ©2005.
Subjects:
Online Access:http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=117772
Table of Contents:
  • Introduction to new selling opportunities
  • The new data feed marketplace
  • Customer service
  • Copy writing
  • Writing headings
  • Advanced photography techniques
  • Data, the key to business success
  • Ebay auctions and stores
  • Creating froogle ads
  • Creating Yahoo ads
  • Creating ads for other marketplaces
  • Auction management services
  • Ecommerce software
  • Developing a data feed strategy
  • Developing a multi-URL website
  • Getting found by the search engines
  • Email marketing
  • Marketing in communities
  • Cross selling
  • Advertising
  • Publishing
  • Web portals
  • International selling
  • Other online marketing techniques.