Corporate entrepreneurship : top managers and new business creation /
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Cambridge :
Cambridge University Press,
2003.
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Subjects: | |
Online Access: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=120382 |
Table of Contents:
- Introduction. Appendix : A theory of corporate entrepreneurship
- Why a consistent emphasis and approach for new business creation is beneficial but difficult to achieve
- I. The business environment. The external business environment
- The internal business environment
- II. The management culture. Shared beliefs about rewards, risks, opportunities, and rule-bending
- Shared beliefs about control and learning
- III. The corporate executives. The bigger-is-better corporate philosophy
- The small-is-beautiful corporate philosophy
- New business creation challenges for corporate executives
- Guidance and coaching by the DGM's boss and support and challenge by the controllers
- IV. The division general manager. The DGM's personal assets
- The DGM's motivation and strategy for new business creation
- Building corporate support for new business creation
- Leading the division for new business creation
- V. The division and its top management team. The identification and pursuit of new business opportunities
- Other new business creation challenges for the division
- The division's organization, competence, and collaboration for new business creation
- The effectiveness of the division's top management team
- VI. Putting it all together. How the five major influences interact to drive new business creation
- Managing ten critical issues in new business creation.