Smart alliance how a global corporation and environmental activists transformed a tarnished brand /
Main Author: | Taylor, J. Gary. |
---|---|
Corporate Author: | ebrary, Inc. |
Other Authors: | Scharlin, Patricia J. |
Format: | Book |
Language: | English |
Published: |
New Haven :
Yale University Press,
c2004.
|
Subjects: | |
Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10170852 |
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