The "Made in Germany" champion brands : nation branding, innovation and world export leadership /
Main Author: | |
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Format: | Book |
Language: | English |
Subjects: | |
Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10784010 |
Physical Description: | 1 online resource (296 pages) : illustrations |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781409466482(ePUB) 9781409466475(ebook) |