Cover Image

Consumer-centric healthcare opportunities and challenges for providers /

Main Author: Konschak, Colin B.
Corporate Author: ebrary, Inc.
Other Authors: Jarrell, Lindsey B.
Format: Book
Language:English
Published: Chicago, Ill. : Health Administration Press, c2011.
Series:ACHE management series
Subjects:
Medical care > Marketing. > United States
Preferred provider organizations (Medical care) > Marketing. > United States
Health maintenance organizations > Marketing. > United States
Patient satisfaction > United States.
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10478030
Table of Contents:
  • The transparent provider
  • Information technology goes mobile
  • Personal health records
  • Consumer-driven health plans
  • Concierge and retail medicine
  • Telemedicine
  • Globalization
  • Social media
  • Targeted marketing to consumers
  • Converting patients to customers
  • Visions for the future.

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