Future, inc how businesses can anticipate and profit from what's next /

Main Author: Garland, Eric.
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: New York : AMACOM, c2007.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10196204
Table of Contents:
  • Introduction: Today's chaos, tomorrow's opportunity
  • pt. 1. Tools and techniques. Futurism: the antidote to chaos
  • Systems thinking: a superhighway to change
  • Analyzing trends: real change vs. media hype
  • Into the future: making judgments, evaluating forecasts
  • Strategic implications: what the future means to you
  • Scenario generation: drawing a picture of the future
  • Communicating the future
  • even to the skeptical
  • pt. 2. Drivers of the future. Aging: preparing for a new grey world
  • Information technology: falling in price, increasing in power
  • Health care: new gadgets vs. following doctors' orders
  • Biotechnoogy: scratching the surface of the secrets of life
  • Energy: getting more out of less
  • Nanotechnologies: smaller is better
  • Media and communications: six billion channels for six billion people
  • Ecology and sustainability: growth can be good
  • Epilogue: Where do we go from here?