Marketing 3.0 from products to customers to the human spirit /

Main Author: Kotler, Philip.
Corporate Author: ebrary, Inc.
Other Authors: Kartajaya, Hermawan.
Format: Book
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, Inc., 2010.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10381059
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