|
|
|
|
LEADER |
00773nam a2200217 a 4500 |
001 |
1803682 |
005 |
20171111234549.0 |
008 |
021204s2003 nyua sb 001 0 eng |
020 |
|
|
|z 0814407412 (hardcover)
|
040 |
|
|
|a CaPaEBR
|
050 |
1 |
4 |
|a HD69.B7
|b S65 2003eb
|
100 |
1 |
|
|a Solomon, Michael R.
|
245 |
1 |
0 |
|a Conquering consumerspace
|b marketing strategies for a branded world /
|c Michael R. Solomon.
|
260 |
|
|
|a New York :
|b AMACOM,
|c c2003.
|
300 |
|
|
|a xii, 276 p. :
|b ill.
|
504 |
|
|
|a Includes bibliographical references (p. 251-265) and index.
|
650 |
|
0 |
|a Branding (Marketing)
|
650 |
|
0 |
|a Consumers' preferences.
|
710 |
2 |
|
|a ebrary, Inc.
|
856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10120154
|
952 |
|
|
|a CY-NiOUC
|b 5a0459ee6c5ad14ac1ed4105
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|