Table of Contents: Building a housewife's paradise

Main Author:	Deutsch, Tracey.
Corporate Author:	ebrary, Inc.
Format:	Book
Language:	English
Published:	Chapel Hill : University of North Carolina Press, c2010.
Subjects:	Supermarkets > History > 20th century. > United States Grocery trade > Social aspects > 20th century. > United States > History Grocery shopping > Social aspects > 20th century. > United States > History Women consumers > History > 20th century. > United States
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10405073

Table of Contents:

Women and the social politics of food procurement
Small stores, big business: the rise of chain store groceries, 1914-1933
The changing politics of mass consumption, 1910-1940
Moments of rebellion: the consumer movement and consumer cooperatives, 1930-1950
Grocery stores trade up: the politics of supermarkets and the making of a mass market, 1930-1945
Winning the home front: gender and grocery stores during World War II
Babes in consumerland: supermarkets, hardware stores, and the politics of postwar mass retail.