Description: Relationship marketing

Corporate Author:	ebrary, Inc.
Other Authors:	Buttle, Francis.
Format:	Book
Language:	English
Published:	London : Paul Chapman, c1996.
Subjects:	Marketing. Customer relations. Customer services.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10326950

Physical Description:	xii, 202 p. : ill.
Bibliography:	Includes bibliographical references and index.