Description: Understanding the consumer

Main Author:	Szmigin, Isabelle.
Corporate Author:	ebrary, Inc.
Format:	Book
Language:	English
Published:	London ; Thousand Oaks : Sage Publications, 2003.
Subjects:	Consumer behavior.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10080856

Physical Description:	202 p. : ill.
Bibliography:	Includes bibliographical references (p. 188-197) and index.