Knowledge-based marketing the twenty-first century competitive edge /

Main Author: Chaston, Ian.
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: London ; Thousand Oaks, Calif. : SAGE, 2004.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10076763
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300 |a xi, 274 p. :  |b ill. 
504 |a Includes bibliographical references (p. 254-267) and index. 
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