Description: The PDMA handbook of new product development

Corporate Author:	Product Development & Management Association.
Other Authors:	Kahn, Kenneth B.
Format:	Book
Language:	English
Published:	Hoboken, N.J. : Wiley, c2013.
Edition:	3rd ed.
Subjects:	Product management > United States New products > Management
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10632132

Item Description:	Includes indexes.
Physical Description:	xii, 492 p.