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00931nam a2200241 a 4500 |
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1761272 |
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20171111234510.0 |
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130321s2013 nyuad sb 001 0 eng d |
020 |
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|z 9780814433225 (hardcover)
|z 0814433227 (hardcover)
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040 |
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|a CaPaEBR
|z 9780814433232 (e-book)
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050 |
1 |
4 |
|a HF5415.332.Y66
|b F76 2013eb
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100 |
1 |
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|a Fromm, Jeff.
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245 |
1 |
0 |
|a Marketing to millennials
|b reach the largest and most influential generation of consumers ever /
|c Jeff Fromm and Christie Garton.
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260 |
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|a New York :
|b AMACOM,
|c 2013.
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300 |
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|a xix, 202 p. :
|b ill.
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504 |
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|a Includes bibliographical references and index.
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650 |
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0 |
|a Young adult consumers
|x Attitudes.
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650 |
|
0 |
|a Generation Y
|x Attitudes.
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650 |
|
0 |
|a Target marketing.
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700 |
1 |
|
|a Garton, Christie.
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710 |
2 |
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|a ebrary, Inc.
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856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10723825
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952 |
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|a CY-NiOUC
|b 5a0453fb6c5ad14ac1ec8efc
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|