Marketing higher education theory and practice /
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Format: | Book |
Language: | English |
Published: |
Maidenhead, England ; New York :
Open University Press,
2009.
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Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10274038 |
Physical Description: | xiv, 195 p. : ill. |
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Bibliography: | Includes bibliographical references and index. |