Retailing triumphs and blunders victims of competition in the new age of marketing management /

Main Author: Michman, Ronald D.
Corporate Author: ebrary, Inc.
Other Authors: Greco, Alan James,
Format: Book
Language:English
Published: Westport, Conn. : Quorum Books, 1995.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10002025
Physical Description:x, 264 p.
Bibliography:Includes bibliographical references (p. [253]-256) and index.