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1744972 |
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20171111234455.0 |
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080911s2009 enkae sb 001 0 eng |
| 020 |
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|z 0749454849 (hbk.)
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| 040 |
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|a CaPaEBR
|z 9780749454845 (hbk.)
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| 050 |
1 |
4 |
|a HD69.S8
|b G53 2009eb
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| 100 |
1 |
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|a Gibbs, Richard,
|d 1955-
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| 240 |
1 |
0 |
|a Strategic alliances and marketing partnerships
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| 245 |
1 |
0 |
|a Strategic alliances & marketing partnerships
|b gaining competitive advantage through collaboration and partnering /
|c Richard Gibbs and Andrew Humphries.
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| 246 |
3 |
0 |
|a Strategic alliances and marketing partnerships
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| 260 |
|
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|a London ;
|b Kogan Page,
|c 2009.
|a Philadelphia :
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| 300 |
|
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|a xii, 235 p. :
|b ill., plans.
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| 504 |
|
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|a Includes bibliographical references (p. [227]-228) and index.
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| 650 |
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0 |
|a Strategic alliances (Business)
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| 650 |
|
0 |
|a Relationship marketing.
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| 700 |
1 |
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|a Humphries, Andrew,
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| 710 |
2 |
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|a ebrary, Inc.
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10288091
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| 952 |
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|a CY-NiOUC
|b 5a04519e6c5ad14ac1ec49a6
|c 998a
|d 945l
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|z Books
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