Cover Image

How "American" is globalization?

Main Author: Marling, William, 1951-
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Baltimore : Johns Hopkins University Press, 2006.
Subjects:
Globalization > Social aspects.
Civilization, Modern > American influences.
United States > Foreign relations > 2001-2009.
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10188485
Table of Contents:
  • "Less than we think"
  • What are we talking about when we talk about globalization?
  • Is English conquering the world?
  • The ubiquitous American film
  • American television and the rise of local programming
  • The McDonalds' brouhaha
  • What about the Internet?
  • Do American companies dominate the world economy?
  • Seeing ourselves everywhere
  • The resistance of the local
  • Language
  • Communicative distance
  • Food
  • Gender
  • Education
  • Work
  • Land use
  • Tribalism
  • Corruption
  • Smuggling and counterfeiting
  • Taxes
  • The resistance of the local
  • "More than we know"
  • ATMs
  • The money market
  • Flexible manufacturing
  • Franchising
  • Airfreight
  • Containerized freight
  • Bar codes
  • Computing
  • Logistics.

Similar Items